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Branding and Facebook Ad Success


Are you one of those entrepreneurs who is focusing on branding their business or company? If your answer is “yes”, you may want to link your Facebook ad to your Facebook page.


What’s that? Don’t have one? Well. Let’s have a look at Facebook pages… and then you can tell me why not. Okay?


A Facebook page provides “a customizable presence for an organization, product, or public personality to join the conversation with Facebook users”, according to Facebook. Its main focus is the “stream of content” provided by page administrators.


In other words Cheap Air Max Deluxe , create a page for your company or yourself, providing real-time feedback, updates, screen shots and photos. Then give it a strong voice (yours), endowing the page with a definite Cheap Air Max Classic BW , deliberate personality – one which you want aligned to your company mission and values. Chances are you will find you’ve created a powerful connection with your visitors. The content on your page and the feedback from real readers may help convince them to then click on your sales page link or the link to your main site, once your ad appears and people see that yours is a lively, positive page.


Another thing a page can do is charm potential customers into regular visits – particularly if they know you are going to:


– Provide them with an “insider” peek into your company’s heart
– Give them inside information
– Provide them with the latest news about your product or company
– Give them a “reward”; perhaps a special discount link, a game against other fans, or the chance to enter a contest or draw (run the latter two events by Facebook first!)


Regular users are your biggest asset – and a sure sign that you’re doing things right.


Beware of “Selling”


One thing that is key to creating a successful Cheap Air Max Axis , strong Facebook Page: Be honest and up-front with your readers. Avoid anything that even faintly resembles hype or a sales pitch.


This should be the place they go that makes them feel as if you’ve let them slip into your private lunchroom, chatting with them like a friend and sharing things you wouldn’t share with outsiders. (Your posts will also appear in their News Feed, adding to the feeling of immediacy).


On top of this, Facebook has provided some great features to enhance your readers’ experience on your page: Options such as…


– Multi-media functional Wall (you can control what content you allow your fans to post)
– The ability to publish or not publish your posts to your fans’ News Feed
– Easy-to-navigate topside horizontal tabs containing Facebook “core” tabs such as Events and Discussion (Which you can enable… or not)
– Status update option


Check Your Stats


But perhaps its most exciting option is allowing you the ability to check your stats on viewer engagement. You’ll be able to see stats on comments and news feed use. (This is provided through their Facebook Insights platform.)


The only real drawback? Once you’ve created your page name, it can’t be changed or edited. (Everything else on the page can be adjusted). So make sure you take your time Cheap Air Max 98 , picking exactly the right name, and putting it in the best category for your ad . Cheap Air Max Mens Shoes Cheap Air Max Shoes Cheap Nike Air Max Cheap Air Max Cheap Air Max Outlet Cheap Air Max Womens Nike Air Max Shoes Sale Nike Air Max Womens Sale Nike Air Jordan For Sale Air Jordan Shoes For Sale Online